Marketing Associate

Black Kite

Black Kite

Marketing & Communications
Boston, MA, USA
Posted on Sunday, October 22, 2023

If you're a creative and results-driven marketing professional with a passion for driving impactful integrated programs and events, we want to hear from you! Our team is growing, and this is a great opportunity to work with and learn from some of the best and brightest in the marketing game.

As a Marketing Associate at Black Kite, you will provide critical support for organic social media initiatives, events logistics and customer advocacy programs. You'll also have the opportunity to partner with and manage relationships with industry associations. 

Key Responsibilities:

Organic Social Media:

  • Create, schedule, and manage compelling social media content that promotes Black Kite content, across platforms to engage with our target audience.
  • Execute social media strategies to enhance brand awareness, drive website traffic, and increase follower engagement.
  • Analyze and report on social media performance metrics, making data-driven recommendations for improvement.

Event Management & Customer Advocacy Programs:

  • Assist in the execution of a variety of events, including webinars, trade shows, industry conferences and customer meetings.
  • Support, coordinate, and implement customer advocacy initiatives, including referral programs, testimonials, and case studies.
  • Cultivate relationships with satisfied customers to encourage them to advocate on behalf of our products and services.
  • Monitor and measure the success of advocacy programs and report on their impact.

Manage Industry Association Relationships:

  • Build and maintain positive relationships with industry associations and organizations relevant to our business.
  • Identify partnership and sponsorship opportunities to enhance brand visibility and industry credibility.

Qualifications

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 1+ years of experience in marketing 
  • Strong knowledge of social media platforms, scheduling tools, and analytics.
  • Excellent project management and organizational skills.
  • Exceptional written and verbal communication abilities.
  • Proven ability to work collaboratively in a team environment.
  • Attention to detail and the ability to manage multiple tasks and projects simultaneously.
  • Proficiency in marketing software and tools (e.g., Hootsuite, Buffer, Eventbrite, CRM systems).